Registrations
27,467+0.0% vs prior period
ANY AI YOU WANTAnalytics demo
Experiential marketing
Event Marketing Impact
Synthetic data All demos
Registration, attendance, sponsor economics, influenced pipeline, and event return by format and market.
Jul 2023–Jun 2026Explore the data
Attendance rate
76.7%+0.0% vs prior periodCost per attendee
$400.63+0.0% vs prior periodSponsor revenue
$5M+0.0% vs prior periodPipeline influenced
$37M+0.0% vs prior periodEvent ROI
42.0%+0.0% vs prior periodPerformance trend
3 yearsInfluenced pipeline and sponsor revenue
Mix analysis
Performance by channel
Community$10M
Paid Social$10M
Email$9M
Partner$8M
Event format comparison
Impact by event format
Decision signals
Where to look next
Leading event formatExecutive dinners$11M in pipeline influenced
Strongest marketPhoenixTop contribution for the selected filters
Leading channelCommunity$10M measured impact
Market scorecard
2,304 observationsOperating performance by market
| Market | Registrations | Attendance rate | Cost per attendee | Sponsor revenue | Pipeline influenced | Event ROI |
|---|---|---|---|---|---|---|
| Phoenix | 7,731 | 76.6% | $367.19 | $1M | $10M | 49.8% |
| San Diego | 7,102 | 76.9% | $390.62 | $1M | $10M | 45.5% |
| Orange County | 6,621 | 76.2% | $412.61 | $1M | $9M | 34.9% |
| Los Angeles | 6,013 | 77.3% | $441.95 | $1M | $8M | 37.5% |